At the launch event,  Chok Chee Song, Shell’s General Manager for Sarawak, said, “This is a very special year for all of us – in addition to celebrating the 50th anniversary of the formation of Malaysia, we will also be celebrating the golden jubilee and 50th anniversary of the Shell Traffic Games in Sarawak. “

The launch was held in conjunction with the annual kick-off meeting of the Sarawak Road Safety Council  

Datuk Lee Kim Shin, assistant minister of communications and deputy chair of the Sarawak Road Safety Council said at the event that Shell had not only been successful in creating a long-term flagship programme but also had a long history of sustaining a collaborative relationship with various government agencies. 

“This is an exemplary CSR programme which attests to the sincerity and commitment of a responsible corporate citizen, and truly merits the tag-line Road Safety Education – Celebrating 50 Years of Partnership in Sarawak”.

The Shell Traffic Games started in Sarawak in 1963 and is held annually in partnership in collaboration with the Road Safety Council and various government agencies like the local authorities, the education department, PDRM, JKJR Sarawak, JPJ, FSJA and the schools.

According to Chok, the games represented a major educational tool in road safety awareness for the young in Malaysia and demonstrated Shell’s commitment towards the safety of road users.  He announced that as part of the 50th anniversary, Shell would be reaching out to the public with the help of the media, to carry out a study to review the effectiveness of the games and welcomed suggestions for improvement from STG alumni and the public. 

Questionnaires would be distributed to the public. Shell would also concurrently work with an academic institution to carry out a comprehensive survey to evaluate the effectiveness of STG in Sarawak. 

Lee, who is also the assistant minister of sports commended Shell’s corporate social responsibility over the past 50 years in driving and sustaining this programme.  He said, “According to the statistics, the average of fatal road accidents in Sarawak is 1.2 persons per day – quite a few of them young people.”

Expressing support for the programme’s efforts, he added, “Through the Road Safety Council, the government is committed to working with our partners in embedding and creating road safety awareness in the community at large. A key target audience is our younger generation and the Shell Traffic Games is an invaluable tool for reaching them as it aims to teach young people important and safe behaviours from an early age.”

As a responsible corporate citizen and Sarawak’s long term partner in progress, Shell has invested in Shell Traffic Games to inculcate and nurture road safety awareness in young minds for almost half a century. The programme’s ultimate aim is to reduce accidents and fatalities by raising awareness on road safety in participants who come from schools all over Malaysia.

An average of about 3,000 students in the state have become ambassadors for road safety as STEP alumni every year.  The programme is run in every division in Sarawak and culminates in a state level final in which the winning schools from each division participate. Similar games are held in every state in Malaysia. Winners at state level go on to represent their state in the national level finals.


Upstream Corporate Affairs, Sarawak Shell Berhad

Zulkifli Baba Noor,, +6019 3255222


Operating as production sharing contractors to PETRONAS, Shell Malaysia’s exploration and production companies  are  engaged  in the exploration for and efficient development and extraction of crude oil and natural gas from offshore Sarawak and Sabah, with onshore operations and offices in Miri, Kota Kinabalu, Labuan, Bintulu and Kuala Lumpur. Shell also builds and operates the infrastructure needed to deliver hydrocarbons to market.

The pioneer of Malaysia's exploration and production sector, Shell drilled Malaysia’s first commercial oil well in Miri, Sarawak in 1910. The company’s upstream base is still located in Miri after a century of operations.


Resources: Our use of the term “resources” in this announcement includes quantities of oil and gas not yet classified as Securities and Exchange Commission of the United States ("SEC") proved oil and gas reserves or SEC proven mining reserves.  Resources are consistent with the Society of Petroleum Engineers 2P and 2C definitions.

The companies in which Royal Dutch Shell plc directly and indirectly owns investments are separate entities. In this announcement "Shell", "Shell Group" and "Royal Dutch Shell" are sometimes used for convenience where references are made to Royal Dutch Shell plc and its subsidiaries in general. Likewise, the words "we", "us" and "our" are also used to refer to subsidiaries in general or to those who work for them. These expressions are also used where no useful purpose is served by identifying the particular company or companies. "Subsidiaries", "Shell subsidiaries" and "Shell companies" as used in this announcement refer to companies in which Shell either directly or indirectly has control, by having either a majority of the voting rights or the right to exercise a controlling influence. The companies in which Shell has significant influence but not control are referred to as "associated companies" or "associates" and companies in which Shell has joint control are referred to as "jointly controlled entities". In this announcement, associates and jointly controlled entities are also referred to as "equity-accounted investments". The term "Shell interest" is used for convenience to indicate the direct and/or indirect (for example, through our 23 per cent shareholding in Woodside Petroleum Ltd.) ownership interest held by Shell in a venture, partnership or company, after exclusion of all third-party interest.

This announcement contains forward looking statements concerning the financial condition, results of operations and businesses of Shell and the Shell Group. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements. Forward-looking statements are statements of future expectations that are based on management's current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those expressed or implied in these statements. Forward-looking statements include, among other things, statements concerning the potential exposure of Shell and the Shell Group to market risks and statements expressing management’s expectations, beliefs, estimates, forecasts, projections and assumptions. These forward looking statements are identified by their use of terms and phrases such as "anticipate", "believe", "could", "estimate", "expect", "goals", "intend", "may", "objectives", "outlook", "plan", "probably", "project", "risks", "seek", "should", "target", "will" and similar terms and phrases. There are a number of factors that could affect the future operations of Shell and the Shell Group and could cause those results to differ materially from those expressed in the forward looking statements included in this announcement, including (without limitation): (a) price fluctuations in crude oil and natural gas; (b) changes in demand for Shell's products; (c) currency fluctuations; (d) drilling and production results; (e) reserves estimates; (f) loss of market share and industry competition; (g) environmental and physical risks; (h) risks associated with the identification of suitable potential acquisition properties and targets, and successful negotiation and completion of such transactions; (i) the risk of doing business in developing countries and countries subject to international sanctions; (j) legislative, fiscal and regulatory developments including regulatory measures addressing climate change; (k) economic and financial market conditions in various countries and regions; (l) political risks, including the risks of expropriation and renegotiation of the terms of contracts with governmental entities, delays or advancements in the approval of projects and delays in the reimbursement for shared costs; and (m) changes in trading conditions. All forward looking statements contained in this announcement are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Readers should not place undue reliance on forward looking statements. Additional factors that may affect future results are contained in Shell's 20-F for the year ended 31 December 2012 (available at and These factors also should be considered by the reader.  Each forward looking statement speaks only as of the date of this announcement, 15 March 2013. Neither Shell nor any of its subsidiaries nor the Shell Group undertake any obligation to publicly update or revise any forward looking statement as a result of new information, future events or other information. In light of these risks, results could differ materially from those stated, implied or inferred from the forward looking statements contained in this announcement.

Shell may have used certain terms, such as resources, in this announcement that the SEC strictly prohibits Shell from including in its filings with the SEC.  U.S. investors are urged to consider closely the disclosure in Shell's Form 20-F, File No 1-32575, available on the SEC website You can also obtain these forms from the SEC by calling 1-800-SEC-0330.