
Performance drives Shell Helix
Just as performance drives you, performance drives us. Shell Helix is formulated with Shell PurePlus Technology, which is made from 99.5% pure base oil1 from natural gas. It’s the only engine oil used, trusted and recommended by Scuderia Ferrari to deliver ultimate engine performance. Proven on the track, it’s made for your engine too.
Get an exclusive Shell Helix x Ferrari SF90 Stradale Scale Model with every purchase of Shell Helix Ultra 5W-40, Shell Helix Power 5W-40, or Shell Helix Protect 0W-30 four-litre pack at any participating outlets, while stocks last2.
1Based on paraffinic hydrocarbon content in the base oil using PurePlus Technology
2Terms and conditions apply
Read the transcript
Read the transcript
Title: Shell Helix: In front. By your side. Behind you all the way.
Duration: 30 seconds
SYNOPSIS
It’s not just about what’s in front. It’s about the ones behind. Like those who worked tirelessly to develop the ultimate engine oil. Made from 99.5% pure base oil* from natural gas, Shell Helix is used, trusted and recommended by Scuderia Ferrari to deliver ultimate engine performance. Just as performance drives you, performance drives us.
Shell Helix: In front. By your side. Behind you all the way. Transcript
00.00s – 00.01s
The film opens with a Shell Helix logo.
00.01 – 00.03s
Visual transition
The scene transitions to a Scuderia Ferrari F1 car crossing the finishing line and heading to us until we see a close up of the driver wearing a helmet.
Voice-Over
It’s not about what’s in front.
00.03 – 00.04s
Visual transition
The scene shows a pit stop crew around the Scuderia Ferrari F1 car.
Voice-Over
It’s about the ones behind.
00.05 – 00.07s
Visual transition
Transition to a point of view of the car on the track, surrounded by fans waving Scuderia Ferrari flags.
Voice-Over
It’s about the legions following you anywhere.
00.08 – 00.10s
Visual transition
Scene transitions to a Scuderia Ferrari car with pitstop crew around it holding tubes containing engine oil. Scene moves forward to a scientist checking the engine oil.
Voice-Over
It’s about who strive, create, innovate.
00.11 – 00.13s
Visual transition
Transition to engine pistons with oil swirling around them.
Voice-Over
Working after hours, for hours.
00.14 – 00.17s
Visual transition
Scene moves forward, showing pictures of Charles LeClerc and Carlos Sainz on the side.
Voice-Over
For ultimate engine performance without compromise.
00.17 – 00.19s
Visual transition
A driver gets into a Scuderia Ferrari F1 car, surrounded by pit stop crew. Shell pecten glow appears to transition to a victory shot of the F1 driver and his team.
Voice-Over
Race after race.
00.20 – 00.23s
Visual transition
Three Shell Helix packs appear on the track.
00.23 – 00.26s
Visual transition
Supers appear on the track, with a flipping effect that changes the copy.
Text displays
Performance Drives You
Performance Drives Us
Performance Drives Shell Helix
00.27 – 00.28s
Visual transition
Scuderia Ferrari car moves forward past DRIVE ON branding.
Text displays
DRIVE ON
00.29 – 00.30s
End frame
Transition to the Shell Pecten.