The 2022 national winners BeeBag; manekNya; Qarbotech; Hong Xin Food Sdn. Bhd. and Satok Bridge Area Consulting Engineers Sdn Bhd. were part of the 15 finalists who were selected from 180 entrepreneurs who participated in last year’s Shell LiveWIRE programme. These 15 finalists went through a week-long intensive incubator workshop in three locations, followed by a 3-month LiveWIRE national accelerator programme in preparation towards the final pitching competition. The entrepreneurs were assessed based on their business pitches that demonstrate their drive to grow their business ideas based on their comprehensive business model, team capabilities, and business traction.

“It’s truly inspiring to witness our local entrepreneurs, who are not only empowering themselves through their business ventures, but also striving to create a sustainable ecosystem to uplift their surrounding communities. Our Shell LiveWIRE programme provides the opportunity for entrepreneurs to connect with the global LiveWIRE ecosystem, which can direct them towards further developing their businesses and contributing towards the socio-economic development of the nation, and I truly encourage our entrepreneurs to leverage on this,” expressed Siti Sulaiman, Country Chair of Shell Malaysia and Senior Vice President, Upstream Malaysia.

The 2022 national winners received a start-up fund of RM30,000.00 each and the opportunity to connect with the global LiveWIRE ecosystem and share their knowledge with entrepreneurs around the globe, while standing a chance to compete in the annual Shell Global Top Ten Innovators Awards. TEGAS awarded an additional cash prize of RM20,000 to the winner from Sarawak, Satok Bridge Area Consulting Engineers Sdn. Bhd. as a motivation to inspire more participation from Sarawak.

YB Datuk Haji Len Talif Salleh, Sarawak Deputy Minister for Urban Planning, Land Administration and Environment and Chairman of TEGAS expressed that TEGAS is ecstatic to partner with Shell in delivering the Shell LiveWIRE programme for six consecutive years, while working towards creating an inclusive start-up ecosystem in Sarawak.

“We believe through our partnership, we can accelerate the growth of local start-ups and elevate them to the next level,” he added.

The judges for Shell LiveWIRE Malaysia 2022 were Seow Lee Ming, GM Mobility Malaysia, Shell Malaysia Trading; Manzoor Hayat Khan, General Manager, TEGAS Digital Village & Digital Innovation Hub and Phyllis Wong, Administrative General Manager, Borneo Post Group.

Shell LiveWIRE is the flagship enterprise development programme of Shell. The programme strengthens local economies across the globe by promoting entrepreneurship and developing entrepreneurs. This programme, which kick started in Sabah in 2015 and in Sarawak in 2016 aims to inspire young entrepreneurs to innovate and produce real business solutions that meet today’s socio-economic needs. Starting from 2022, Shell LiveWIRE was extended to include entrepreneurs from Peninsular Malaysia.

To learn more on Shell LiveWIRE Malaysia, click here.

Notes to editors

Shell LiveWIRE Malaysia 2022 national winners’ details

Founders Company Business Description
Joshua Lim & Joel Lim Beebag Beebag is a smart-retail tech startup working on gamifying sustainable shopping. They created one of the world's first-ever smart reusable bags powered by NFC Chips and Smart QR Codes to enable shoppers to track their positive environmental impact and later exchange them with rewards.
Swee Lin Lee & Swee May Lee


manekNya offers contemporary, comfortable, and cultural Peranakan beaded shoes that are made in Malaysia and handmade by embroiderers from the marginalised communities. manekNya aspires to bring comfort, sophisticated needlework, and propagate the beloved heritage of Baba Nyonya culture with the most luxurious shoe experience.

Mohamad Syazwan Abdul 

Rahman & Chee Hoe Chor

Qarbotech Qarbotech is a deep-tech start-up company based in Selangor, providing carbon nanotechnology products and solutions for smallholder farmers. They improve crop productivity by 30% through enhancing the photosynthesis rate of plants.

Cherry Chew Li Ding &

Ariel Maxine Kim Hoong Chia

Hong Xin Food Sdn. Bhd. Tem Tem produces healthy snacks made of fermented soybean, aka tempe (tempeh). One of their most successful products is Tempeh Chips with Tadong Rice. They source their rice from local Tambunan farmers in Sabah.
Lavindar Singh & Rinal Roney Satok Bridge Area Consulting Engineers Sdn. Bhd. Satok Bridge Area Consulting Engineers is a highly experienced and qualified team of civil, structural, geotechnical, and geo-environmental engineers.


Prema Jayabalan
Manager, Media Relations,
Shell Malaysia

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