The figurines will be available for purchase exclusively at Shell Select stores nationwide effective today.

This new promotion will feature ten one-of-a-kind Hello Kitty figurines in a variety of edgy, fun and cool Tokidoki designs by Simone Legno. Each collectible is priced at RM9.00 and can be bought with a minimum purchase of any Shell Select promotion, or a combination of any Shell Select products worth RM6.00 and above. Customers can also purchase an exclusive Hello Kitty Tokidoki Collector’s Kit at RM25 with 50 BonusLink points.

“At Shell, customer satisfaction is a priority, which is why we ensure that there is always a range of exciting promotions and deals for our customers to enjoy when they shop at Shell Select. With Hello Kitty celebrating its 40th years in the market, we believe that this is the perfect opportunity for us to celebrate the Hello Kitty phenomenon and bring to Malaysians an iconic figure we have all grown up with, apart from giving them more value for their ringgit when they spend at Shell Select”, said Ben Mahmud, Cluster Non-Fuels Retailing Manager (Malaysia, Singapore, Hong Kong and Brunei).

“We invest a lot of time and effort to ensure our customer can always look forward to our top quality products and services to complement their lifestyle and convenience. The Shell Select Hello Kitty Tokidoki promotion is a testament to this,” added Ben.

This promotion falls in line with Shell’s commitment to sustain satisfaction by giving customers more value for their ringgit, as well as the convenience of shopping for their everyday needs at Shell Select while they pump. To date, there are over 370 Shell Select stores, which Shell Malaysia is presently reimaging with a new and modern store concept inspired by the consumer need for fast and easy retail.

This newly developed vision includes the introduction of Deli2go, which aims to provide consumers with fresh, quality premium food and coffee on-the-go. With Deli2go, consumers now have more reason to take a break before continuing on their journey. While Deli2go concepts are being incorporated in future refurbished Shell Select stores, and is presently available at four stations namely Kayu Ara (SM Service), Subang (Laserlight), NKVE (Utara) and also Puchong (RDS Petroza), where consumers can also purchase the Hello Kitty Tokidoki figurines.

Customers may purchase and collect their favourite Hello Kitty Tokidoki designer figurines from 1st July to 31st August 2014 at all Shell Select stores nationwide, while stocks last. Swap meets will also be held at selected stations nationwide on 16 and 17 August.

About Shell

Shell is a global leader in power, energy, and gas technology and is working to meet increasing energy demand and supply challenges by delivering smarter products and cleaner energy, smarter infrastructure, smarter use, and by developing new energy sources while addressing the impact on the environment, through cleaner burning natural gas and advanced fuels and lubricants technology. Malaysia is one of Shell’s heartlands. The history of Royal Dutch Shell in Malaysia started more than 120 years in Miri, Sarawak. Shell currently has a strong market presence in the upstream and downstream sector in Malaysia. Being at the forefront of energy and fuel efficiency, Shell advocates for the use of energy more efficiently as the simplest and most cost-effective way to reduce emissions and mitigate climate change through driver education, fuel efficient driving behaviour, and smarter mobility collaboration and strategic partnerships to fuel the country’s progress. As Shell aims to meet the world’s future energy needs with a diversified energy mix and cleaner energy, we enjoin consumers and businesses to use energy better, to do more with less, and make energy conservation a way of life. At our operations, safety is our top priority.  Our goal is to have zero fatalities and no incidents that cause harm to our people and neighbours and put our facilities at risk.  We aim to address social concerns and work to benefit local communities, protecting our reputation as we do business.

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