Shell Traffic Games Kick Off In Mukah

Present at the official closing ceremony was the Yussibnosh Balo, Assemblyman N.51 Balingian.

Speaking at the closing ceremony, Shell Malaysia upstream communications senior manager, Peing Tajang said Shell was committed towards working with its partners to create a greater awareness of road safety amongst the young people who participated in the programme.

“As a responsible corporate citizen and Sarawak’s long term partner in progress, Shell has invested in STG for over fifty years to inculcate and nurture road safety awareness in young children. The programme’s ultimate aim is to reduce accidents and fatalities by raising awareness on road safety in participants who come from schools all over Malaysia.“

She said that Shell was proud to have educated tens of thousands of young children on road safety in the state since it was launched in 1963 in Sarawak. “We hope that this social investment will make for safer road users and ultimately reduce road injuries and fatalities.”

To make STG relevant to the present trend and challenges, Peing explained that Shell will look at ways to continuously improve, and emphasized that road safety is a key focus area in Shell corporate social responsibility programme.

Last year Shell conducted an effectiveness and relevancy study to further improve STG.  They were looking at the suggested recommendations from the study and would consider applying it in stages.

“We allocate over RM 1 million annually to implement the traffic games throughout the country. For Sarawak, we allocate over RM300,000 on an annual basis for STG.”

SMK Three Rivers was announced as the champion in the secondary school category, while MRSM and SMK Mukah were named second and third placing respectively.

In the primary school category, SK Dua Sunagi emerged champion.  SK Mukah and SK Datu Awang Udin secured the second and third placing respectively.

SMK Three Rivers and SK Dua Sungai will represent Mukah Division in the state-level finals in Kuching in October this year.

An average of about 3,000 students in the state have become ambassadors for road safety as STG alumni every year.

Citing forecasts that the number of cars was expected to triple worldwide by 2050, Peing said “At Shell, we are constantly finding innovative ways to move more people and goods, safely, cost-effectively and with reduced impact on the environment by Smarter Mobility approach – using smarter products, smarter infrastructure and smarter use.”

Peing explained that Smarter Mobility provides customers with information and advice to help them make smarter choices and promote good habits, including programmes to promote more efficient driving, and initiatives to improve road safety such as the Shell Traffic Games.

She continued, “As a responsible energy provider, we believe we have a role to play in keeping our roads safe through road safety education.“

The programme is run in every division in Sarawak and culminates in a state level final in which the winning schools from each division participate. State level champions go on to represent Sarawak at the national level finals, competing against other states.

STG is run in every state in Peninsular Malaysia, in every district in Sabah and in every division in Sarawak – an average of over 20,000 students a year from throughout Malaysia participate in the programme.

-Ends-

Enquiries:

Shell Malaysia Exploration & Production

Zulkifli Baba Noor, Upstream Communications +6019 3255222, Zulkifli.BabaNoor@shell.com

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